WHY SWYM
Learn how SWYM empowers advertisers to take active control of their programmatic media
WATCH & LEARNLearn about the underlying industry problem: The Programmatic Supply Paradox
WATCH & LEARNStart your journey with a risk-free pilot. Experience the difference SWYM can make
LET’S DO THIS!BENEFITS
Mitigates poor-performing inventory and concentrates spend on higher-quality media placements
Automatically concentrates spend on high performing media boosting KPIs by 20%+
Reduces the number of suppliers/SSPs, mitigates costly middleman, and reduces systemic information imbalance
Built to automate and simplify deal creation, optimization and management
As simple as running a traditional PMP on your preferred DSP
“Causal is thrilled to partner with SWYM, whose stack increases efficiencies internally while improving performance for our clients.“
- Jennifer Laing, SVP, Operations @ Causal IQ
“SWYM’s automation suite simplifies marketers’ ability to tap into the power of curation, and we’re excited to see their continued innovation.”
- Paul Zovighian, VP of Marketplaces @ Index Exchange.
“SWYM’s algorithms takes the guesswork out of the open web, driving measurable impact in our campaigns.”
- Dani Nadel, President @ Feedvisor
“Thanks to SWYM, our campaigns are not just better; they’re smarter!”
- Kamran Asghar, CEO @ Crossmedia
“SWYM makes curation effortless and our ROI has never looked better!”
- Chris Sullivan,Founder @ Media Thesis
TECHNOLOGY
Unlock the Full Potential of Your Media
SWYM is at the forefront of media innovation with its pioneering
Smart Curation & Learning Engine (SCaLE™) technology.
SCaLE™ uses AI/ML to algorithmically SmartCurate the best-performing inventory based on in-market performance signals, filtering out low-quality placements such as MFA (Made for Advertising) sites, and then enables SmartBid to empower buyers to dynamically modify bids in to ensure every dollar spent is optimized for maximum impact.
PARTNERS
Make Every Impression Count.
SWYM has partnered with a select group of industry-leading supply and data partners that work to enhance media quality and performance, while also delivering on DEI, sustainability and purpose-driven objectives.
INSIGHTS
There's no lack of news and updates from the world of advertising and media, so let SWYM help you curate some of the best content from our team and the industry.
FROM SWYM
November 25, 2024
Learn about the underlying industry problem: The Programmatic Supply Paradox.
FROM THE INDUSTRY
January 17, 2024
Programmatic auctions are creating so many carbon copies of themselves, it’s threatening to topple the entire structure of programmatic.
January 19, 2023
“Curation” is table stakes for many in digital advertising — except among advertisers. They continue to buy many of their programmatic ads from one, all-encompassing (often opaque) programmatic marketplace.
ABOUT US
OUR MISSION
'Stop Wasting Your Money'.
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ADVISORS
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